Do you have an idea for a business (identified a market need and come up with a solution)? If so, projectY cowork, in conjunction with Albuquerque business accelerator program ABQid is offering an 8-week program (4 workshops total) this April and May here in Los Alamos. It is free for up to 10 participants thanks to funding provided through a Los Alamos National Laboratory Major Subcontractors Consortium Economic Development Industry Cluster Grant.
To learn more about the program, view our news release.
Apply Here or fill out the form below.
The deadline for applications is Friday, March 16!
We will start off with an introduction to the lean startup methodology and how other startups have leveraged it successfully. From there, our team will facilitate a variety of exercises to help you identify your core assumptions (hypotheses) as they relate to your company’s value proposition and early adopters.
Homework: Secondary research to initially validate or invalidate that your presumed early adopters are activing seeking a solution for the problem that you have identified. Be prepared to present a minimum of 2-3 examples if you are building an enterprise level product/service OR 5-10 examples if you are building a consumer level product/service.
After reviewing the results of your secondary research, we will explore the customer discovery process. Customer interviewing techniques will be discussed in depth and participants will have the opportunity to develop and try out questions to test their early adopter hypothesis.
Homework: Conduct a minimum of 8-10 enterprise customer interviews OR 20-30 consumer interviews. Be prepared to discuss the results during the Lean 301 workshop.
Upon validation of your early adopter hypothesis, it’s time to start testing your product or service. We will discuss the many forms that a minimum viable product (MVP) can take and participants will engage in a rapid prototyping activity.
Homework: If your customer interviews resulted in validation of your early adopter hypothesis, you will define your MVP and design an experiment to obtain customer feedback on your MVP. If your customer interviews resulted in invalidation of your early adopter hypothesis, you will formulate a new early adopter hypothesis and conduct a new set of interviews.
The build-measure-learn cycle is a continuous one and requires a high level of commitment from a startup’s leader. We will discuss lean process management, building your founding team, and some of the challenges that early stage teams face (equity allocation, titles, etc.).